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Marketing — Kanon

Your fastest path into Korea's crypto market.

An investing and accelerating firm since 2020 — we open the door to Korea for global Web3 teams and stay with them all the way to traction.

KBW 2025 — Web3 Leaders & Korean KOLs

What We Do

Awareness01

Influencer Narrative Marketing

We connect your brand story with the influencers who lead your category, then design and run its spread across every Korean social channel — Telegram, YouTube, and the local platforms in between.

Credibility02

PR & Media

We land coverage in the right voice — from Korea's tier-one business press to crypto-native media. Beyond that, interviews and YouTube broadcast appearances build the project's market credibility from every angle.

Community03

Community Boosting & Education

We run user-acquisition campaigns across Telegram and Korea's major channels, distribute education that makes your product's core value and message stick, and keep the quality of conversation high inside every channel.

Strategy04

Research & GTM

Grounded in market research and project analysis, we define your core target audience and build a positioning strategy. In step with each business model and growth stage, we propose global partnerships built for genuine synergy and drive the collaboration forward. Through competitor analysis we surface a differentiated value proposition, and advise on effective communication strategies across both retail and government relations.

Network05

Offline Events

From private dinners, seminars, and meetups to large-scale conferences, we own the entire process — planning, design, and operations — for events of every size.

Get started

We tailor the solution to your project's category, scale, and stage.

If you need a hand entering the Korean market, reach out anytime.

Teams we've worked with

Why Kanon

Korean Market Expertise & Know-How

A deep understanding of the Korean Web3 landscape, accumulated as a VC and accelerator, with proven playbooks for navigating its unique market dynamics, regulatory environment, and community preferences.

Grounded in hands-on insight from landing portfolio companies at every stage in the Korean market, we provide concrete, battle-tested strategy and expert advice — not vague theory.

Network

Beyond the scope of marketing, we draw on the global network built across our careers as a VC and accelerator to propose — and source — the real partnerships that drive business expansion.

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Portfolio Companies

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Exits

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Accelerated

0+ yrs

Investing, accelerating & research since 2020

0억원

Raised from 4 Korean institutional backers

Get started

Decode the K-rypto market.

Korea ranks among the world's top markets by retail crypto trading volume, making it a strategically vital arena. We help you localize and capture it.

contact@nonceclassic.org

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